Fan Arena
Fan Arena licenses and operates its own hosted fantasy platform for leagues, media companies, and betting brands. The current product supports daily and season-long duration, draft, budget, and auction allocation, total-points or head-to-head scoring, and configurable transfers, substitutions, waivers, and boosters.
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Fan Arena is operated by active Belgian company SneakersGames NV, enterprise number 0640.875.931, with the legal form Naamloze vennootschap. Its Ghent contact address differs from the registered office, so the two are treated as operating and registered-office addresses rather than a contradiction.
Buyer decision brief
Use this summary to decide whether the offer belongs on your shortlist and which terms need a written answer.
Fit and use case
Editorial fitLeagues, media groups, and betting brands that want a customized daily or season-long fantasy product with hosting and operations included, especially where the buyer already controls audience, rights, and a sports-data route.
Primary offer: Fan Arena Fantasy Platform
Primary offer delivery
- White label
- Managed service
Integration boundary: The order should name SneakersGames NV and define the game rules, delivery route, SSO, sports data, prizes, payments, player terms, licenses, data roles, hosting, support, code ownership, exports, transition help, and deletion procedures.
Fantasy Sports Software Providers checks before shortlist
- Classify the exact fantasy format and map the product owner, contract entities, operator, accounts, wallet, merchant, prizes, data and media rights, controls, support, and target markets.
- Attach the scoring feed, permitted sports and territories, player and image rights, identifier map, correction window, final source, cancellation rules, fallback, and audit evidence to the agreement.
- Test draft and roster changes, entry, scoring, ties, rescheduling, canceled events, late data corrections, wallet and prize settlement, duplicate messages, feed loss, limits, reporting, and recovery.
Confirm every selected term in the proposal and signed order. No price, market approval, availability, or contracting entity is implied unless it is stated above.
What this provider offers
1 offering- OfferingFan Arena Fantasy PlatformTypeFantasy SportsOwnership and packagingFirst Party · StandaloneDeliveryWhite Label, Managed ServiceCompare in
- Fantasy Sports Software Providers · Technology Owner
Fan Arena Fantasy Platform
Fantasy SportsFirst PartyAvailability: StandaloneFan Arena licenses and operates its own hosted fantasy platform for leagues, media companies, and betting brands. The current product supports daily and season-long duration, draft, budget, and auction allocation, total-points or head-to-head scoring, and configurable transfers, substitutions, waivers, and boosters.
Delivery is a managed, branded web product rather than source-code ownership. Fan Arena hosts the service, configures the game and design, integrates sports data and identity, and can add payment connections and end-user support. The client owns the game name, branding, and marketing while paying to use Fan Arena's code.
Sports data is a separate procurement boundary. Fan Arena usually integrates the client's API, may source a feed for larger sports, or can use manual administration for niche competitions. Payment processing is optional and depends on a PSP that accepts the proposed fantasy model.
The client owns and can export user and fantasy data. Controller, processor, retention, subprocessor, and international-transfer roles remain contract-specific and need a DPA and data-flow schedule.
Products
Integration: The order should name SneakersGames NV and define the game rules, delivery route, SSO, sports data, prizes, payments, player terms, licenses, data roles, hosting, support, code ownership, exports, transition help, and deletion procedures. A free-to-play or media deployment carries no gambling approval.
Key facts
- Fan Arena is operated by SneakersGames NV, Belgian VAT number BE 0640.875.931
- The current platform supports daily and season-long duration plus draft, budget, auction, total-points, and head-to-head configurations
- The client commonly supplies the sports-data API; Fan Arena may source a feed or use manual input depending on sport and project
- The client owns the game brand and marketing and receives data exports, while Fan Arena licenses use of its code
- Fan Arena's named customer deployments include DPG Media and Virsliga
Delivery options
White Label
Delivery modelA client-branded, Fan Arena-hosted fantasy game connected to the client's web or app environment and configured for the selected competition.
- Operator license
- Market Dependent
- Merchant of record
- Market Dependent
- Player data controller
- Unknown
Included
- + Configured fantasy format, rules, responsive UI, branding, and hosting named in the order
- + Contracted SSO, sports-data, reporting, CMS, support, and payment connections
- + Client access to user and game data through dashboards and documented exports
- + Platform updates and operating work included in the annual license and service scope
Not included
- ! Ownership of Fan Arena's underlying source code
- ! A gambling, DFS, prize-competition, or payment license for the client
- ! Sports-data, image, league, athlete, or trademark rights not expressly licensed
- ! A universal merchant-of-record, player-data-controller, prize-funding, or tax model
Managed Service
Delivery modelA broader operated engagement in which Fan Arena handles setup, hosting, platform operations, data connections, game support, and selected end-user support.
- Operator license
- Market Dependent
- Merchant of record
- Unknown
- Player data controller
- Unknown
Included
- + Game configuration and launch work
- + Cloud operation, platform maintenance, and technical support
- + Selected sports-data, administration, marketing, and end-user support services
- + Reporting and data access described in the service schedule
Not included
- ! The client's legal classification of paid entry, prizes, subscription, or free-to-play mechanics
- ! Uncontracted prize fulfillment, payments, KYC, tax, responsible-gaming, or fraud decisions
- ! Guaranteed audience, conversion, revenue, or launch time
- ! Automatic portability of Fan Arena code at exit
Strengths
- + The commercial boundary covers formats, data, identity, payments, hosting, support, IP ownership, and exports.
- + Named deployments cover both long-running paid media fantasy and an official league game.
- + The platform can use an existing client SSO while keeping direct identity data out of Fan Arena's account layer.
What to verify in procurement
- ! Client ownership of data is not the same as a complete GDPR role allocation; require controller, processor, purpose, retention, and subprocessor terms.
- ! A sports feed may be client-procured, supplier-procured, or manually maintained. Put rights, correction, settlement, and outage rules in the contract.
- ! Paid entry and prizes require separate local legal, payment, tax, and player-protection review; Fan Arena does not provide a transferable operating license with its platform.
- ! The client licenses platform code rather than acquiring it, so data export, configuration handover, transition service, and post-termination access are material exit terms.
Reference documents6
Key public documents supporting the company identity, primary offer, delivery route, and highest-priority questions above.
- DocumentBelgian Crossroads Bank for Enterprises — kbopub.economie.fgov.be / kbopub / zoeknummerform
- DocumentFan Arena — fanarena.com / contact
- DocumentFan Arena — fanarena.com / faq
- DocumentFan Arena — fanarena.com / clients / dpg media
- DocumentFan Arena — fanarena.com / about
- DocumentFan Arena — fanarena.com / clients / virsliga

