Broadway Gaming
Broadway Gaming owns Dragonfish and supplies bingo games and configurable variants, player and operational back office, content and wallet connections, casino aggregation, managed services, and broader white-label delivery. A narrower bingo plug-in route is available without the full Dragonfish back office.
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Broadway Gaming is an active B2B brand and group presentation, not one legal company. The group contains two regulated companies: Broadway Gaming Ireland DF Limited and Broadway Gaming Limited. Both are active Great Britain licensees, but only the Ireland DF account includes gambling-software activity. The group acquired Dragonfish in 2022, while no legal parent or entity is identified as contracting every B2B product, domain, and market.
Buyer decision brief
Use this summary to decide whether the offer belongs on your shortlist and which terms need a written answer.
Fit and use case
Editorial fitOperators and brand partners needing a bingo-led platform with a choice between narrower content integration and a wider hosted, managed, or white-label scope.
Primary offer: Dragonfish Bingo Platform
Primary offer delivery
- API
- White label
Integration boundary: A buyer can take a narrower bingo product, selected Dragonfish platform components, or a broader hosted program.
Bingo Software, Networks & Content checks before shortlist
- Draw the engine, game, RGS, network, host, skin, PAM, wallet, payment, license, player-contract, funds, data, support, and incident responsibility chain.
- Test ticket purchase and cancellation, duplicate calls, pattern evaluation, multiple winners, shared and exclusive rooms, jackpot accounting, wallet rollback, reconnection, limits, exclusions, reporting, and disaster recovery.
- Require dated room-level data for liquidity, schedules, stake bands, fill and cancellation behavior, prize funding, jackpot contributions, market segregation, and operator concentration instead of relying on network-size labels.
Confirm every selected term in the proposal and signed order. No price, market approval, availability, or contracting entity is implied unless it is stated above.
What this provider offers
1 offering- OfferingDragonfish Bingo PlatformTypeBingoOwnership and packagingFirst Party · Standalone and BundledDeliveryAPI, White LabelCompare in
- Bingo Software, Networks & Content · Technology Owner
Dragonfish Bingo Platform
BingoFirst PartyAvailability: Standalone and BundledBroadway Gaming owns Dragonfish and supplies bingo games and configurable variants, player and operational back office, content and wallet connections, casino aggregation, managed services, and broader white-label delivery. A narrower bingo plug-in route is available without the full Dragonfish back office.
Broadway Gaming is the group and Dragonfish is the product brand. Broadway Gaming Ireland DF Limited holds Great Britain remote bingo, casino, and gambling-software permissions, while another group company is also licensed. The proposed domain and contract must name the exact player-facing and B2B entities.
The full-solution package can include licensing coordination, financial operations, and brand operation, but host licensing, merchant-of-record, customer-funds, data-controller, and operating responsibilities are contract-specific.
Products
Integration: A buyer can take a narrower bingo product, selected Dragonfish platform components, or a broader hosted program. The order must name every Broadway entity, the operating license and domains, player contracting party, merchant and funds flow, PAM and wallet owner, shared-room rules, third-party games, chat and safer-gambling operations, data controllers and processors, hosting, service levels, complete exports, and the treatment of balances, tickets, jackpots, exclusions, and complaints at exit.
Key facts
- Broadway Gaming acquired the Dragonfish platform and brands in 2022; Dragonfish is now its first-party B2B product
- Broadway Gaming Ireland DF Limited currently has British remote bingo, casino, and gambling-software permissions under account 58267
- Dragonfish includes a casino aggregator with multiple external providers, so Broadway does not own every side game supplied through the wider platform
- The player-contract, merchant, controller, processor, retention, and exit model differ across API, platform, and white-label routes
Delivery options
API
Delivery modelBingo content and client functions connected to an operator's existing account, wallet, and operating stack.
- Operator license
- Operator
- Merchant of record
- Operator
- Player data controller
- Unknown
Included
- + Contracted bingo games, variants, client, and interfaces
- + The reporting and operational tools listed for the integration
Not included
- ! Dragonfish PAM, host license, payments, managed services, and white-label operation unless ordered
- ! Guaranteed network liquidity, prizes, or commercial outcomes
White Label
Delivery modelA hosted bingo-led brand using the contracted Dragonfish platform, content, and selected operational services.
- Operator license
- Market Dependent
- Merchant of record
- Unknown
- Player data controller
- Unknown
Included
- + Dragonfish platform and contracted bingo and casino content
- + Only the licensing, payments, support, fraud, compliance, hosting, finance, marketing, and operating services assigned in the agreement
Not included
- ! A universal right to use a Broadway license in every market
- ! Automatic brand ownership of player accounts, funds, or complete data
- ! Services, domains, and group entities not listed in the contract
Strengths
- + Dragonfish separates platform, bingo content, aggregation, white-label delivery, and managed services.
- + Platform ownership and the current British licensee are both identifiable.
What to verify in procurement
- ! Broadway Gaming, Dragonfish, Broadway Gaming Ireland DF Limited, and other group licensees are not one legal entity. Match each domain and service to its counterparty.
- ! The white-label offer does not allocate host license, merchant, payments, support, compliance, or brand-operation roles without a signed responsibility matrix.
- ! Normalized liquidity is unavailable. Request room-level concurrency, fills, cancellations, jackpot funding, network concentration, and migration rules.
- ! A narrow bingo plug-in and a full Dragonfish PAM create very different data and exit dependencies; compare them as separate architectures.
Reference documents4
Key public documents supporting the company identity, primary offer, delivery route, and highest-priority questions above.
